Tue. Jun 15th, 2021
google my business

Engage with customers on Google for free. With a Google My business account, you get more than a business listing. Your free Business Profile lets you easily 

Your free Google My Business listing (known as your Business Profile) can do more than you think. When properly optimized, it showcases your best features and makes it easy for consumers to discover, learn about, and contact your business. But in order to properly optimize your Business Profile, you need access to it, and in order to access it, you need to verify with Google that you are the rightful owner.

While it seems as though it should be as simple as “step one create, step two claim, and step three verify,” the process is neither that simple nor that linear—which, if you’re reading this post, you have already figured out. That’s because it requires three different Google accounts and two different Google platforms, all of which have very similar names. Talk about a brain bender.

So, in this post, I’m going to first iron out for you exactly what’s what in Google, and then give you a clear-cut roadmap to creating a Google Business account and using it to claim and verify your Business Profile on Google.

Why create a Google My Business account?

Your Google Business account makes it easy for consumers to discover, learn about, and contact your business online. These are the core benefits of a Google My Business account, and if that’s not enough to convince you, consider the disadvantages of not having one.

You risk losing customers. Without a Google Business account, you don’t have control over the information displayed in your Business Profile, and according to a BrightLocal study, 68% of consumers would stop using a local business after finding incorrect information online.

You risk a poor reputation. Without a Google Business account, you cannot respond to your Google reviews, which is a mandatory section of your Business Profile. And with reviews being both a Google ranking factor and the number one influence on consumer buying, being able to manage them is a must.

You lose out to competitors. An empty or bare-bones Business Profile is akin to having an unkept storefront. If you don’t take care of your business, how can consumers trust that you’ll take care of them? They’ll be much more likely to click on and engage with a Business Profile in the search results that has lots of attractive information and looks lively.

You lose SERP real estate. Google ranks Business Profiles according to their quality, and a Business Profile alone is not enough. A Google Business Profile managed through a Google Business account, however, can be optimized to rank above competitors for relevant keyword searches.

google my business login

Try login out and then sign back in with one of your other Google accounts. You will see any listings that have been verified with this google business login. If you still don’t see the business listing in any of the owner’s Google accounts, then you will need to contact the current listing owner.

google my business account

Google Businesses is a free and easy-to-use tool for businesses and organizations to manage their online presence across Google, including Search and Maps. To help customers find your business, and to tell them your story, you can verify your business and edit your business information.

why google my business is important

Google Businesses provides you with the ability to list your business location on Google Maps and local search results. You can display important information about your business, including the opening/closing times, contact details or a link to your website.

what is google my business used for

Google Business is a free and easy-to-use tool for businesses and organizations to manage their online presence across Google, including Search and Maps. To help customers find your business, and to tell them your story, you can verify your business and edit your business information.

help with google my business

Your free Business Profile on Google Business helps you drive customer engagement with local customers across Google Search and Maps.

is google my business free

Google Business is a free and easy-to-use tool for businesses and organizations to manage their online presence across Google, including Search and Maps. To help customers find your business, and to tell them your story, you can verify your business and edit your business information.

google business manage

How do I manage my business on Google?

Manage your Business Profile on Google Search

To find your Business Profile, search on Google for your exact business name. You can also search for “my business.” If needed, to manage your Business Profile, select View profile. In the menu above the search results, choose Edit profile, Promote, or Customers.

google my business register

Google Business is a great way to ensure your business has a prominent place in Google’s listings. By registering a business with Google.

google my business dashboard

What is the Google Business dashboard? Google Business is a free and easy-to-use tool for businesses and organizations to manage their online presence across Google, including Search and Maps.

google my business services

Google Business is a free tool that lets you manage how your local business appears across Google products, like Maps and Search. If you run a business that serves customers at a particular location, or you serve customers within a designated service area, Google Business can help people find you.

posting on google my business

  1. On your Android phone or tablet, open the Google Business app.
  2. Tap Home.
  3. Tap Post.
  4. Tap the type of post you want to create: COVID-19, Offer, Product, Update, or Event.
  5. To create your post, tap the elements you want to add to your post: Photos, videos, text, events, offers, or a button to your post.

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